Ruth Ann Nordin's Author Blog

In the post where I wrote about the biggest challenge of being an indie author.  I listed several things I needed to do as the publisher of my company.  Indies are their own publisher.  I thought since my writing break is now over, I would go back and check my progress.  If this kind of thing bores you, feel free to skip.

70% of my marketing and promotion goals were met.

What I got done: I have If It Takes A Scandal set up with the author assistant to promote on Facebook.  I also have a blog post scheduled at a romance blog on the book’s release date.  (The blog post includes a giveaway, so I’ll share it on this blog when it’s ready.)

What I still need to do: I have to set up a Bargain Booksy ad, but I can only do that after The Viscount’s Runaway Bride goes free on all channels.  I’m not doing this until September, so technically, I’m not behind on this one.  However, I haven’t sufficiently updated my blog and website, which is something I do need to do ASAP.

100% of the Formatting and Publishing Goals were met.

Copies of Taming The Viscountess have been mailed to my beta readers.  Forced Into Marriage is now in paperback.  If It Takes A Scandal has been uploaded in ebook and placed in all the retailers.  I finished formatting Shotgun Groom and got it uploaded to Smashwords and the retailers it distributes to. (I had to reformat that book because Smashwords wasn’t accepting the file.)

100% of Copyright Registration goals have been met.

I registered the remaining three books that I needed to do in order to get up-to-date to the US Copyright Office, and I sent off paperback copies to the office.

98% of Social Networking goals have been met.

Except for a personal email to send to a friend, I am all caught up.

60% of edits for The Bride Price are done.

I’m doing a chapter a day in this book.  It’ll be done next week.

100% of Book Cover goals have been met.

I did find someone to update all of my Marriage by Scandal Series.

I got the next two books in the Misled Mail Order Bride Series done.   I also got the pre-orders set up for these books.

I decided to get a new cover for Married In Haste because I wasn’t fully happy with the one that I currently had.

This was a cover I made, and here it is:

Here is the new cover made by Yellow Prelude Design:

Personally, I love this one a lot more.  Now I have to go and update this new cover on my blog, website, and in the pre-order information.

I am going to upgrade The Reclusive Earl cover, which is Book 1 in the Marriage by Fate Series.

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I think those were the goals I had listed.  As you can see, I didn’t have a 100% success rate for everything, but I got most of the stuff I had listed done, and that makes me very happy.

If It Takes A Scandal is now on pre-order!

This will be available on August 31st

This is the fourth and final book in the Marriage by Bargain series.

Here are the books in the Marriage by Bargain series:

• The Viscounts Runaway Bride (Book 1)
• A Rakes Vow (Book 2)
• Taming The Viscountess (Book 3)
• If It Takes A Scandal (Book 4)

A liberated widow. An impoverished earl. A forced marriage may be just what they needed…

Lady Candace Daniel is finally free from her cruel, abusive husband. He’s in no position to order her around from six-feet under. And with all the fun she’s having on the social circuit, she intends to never let a man have that kind of power again…

Corin St. George has inherited an earldom and a ramshackle estate. He’s toiled for years to restore the property to its former glory, and he has little respect for the noblewomen around him squandering their husbands’ fortunes…

But when Corin is thrust into a compromising predicament at a ball, he’s forced to marry Candace, the unlucky widow who was in the wrong place at the wrong time. Neither spouse has an interest in being together… until friends and fate conspire to show them the possibility of love…

If It Takes a Scandal is the fourth and final romance in the Marriage by Bargain series. If you like 19th century settings, stubborn but lovable characters, and second chances at happiness, then you’ll love Ruth Ann Nordin’s marital tale.

You can pre-order this book here:

Amazon US

Amazon UK

Barnes & Noble

KOBO

iBooks

Smashwords

I recently had a very good question posed to me.  “What is the biggest challenge you face as an indie writer?”

I had to think over this one for a while, but it finally came to me: the biggest challenge indie writers face is taking over the role of a publisher.

Writing is the easy part.  (And yet, it has its own challenges because you have those times when the story isn’t “coming” to you because the characters are silent or you are going in a direction the characters don’t want you to go in.  There are also days when you don’t feel like writing but have to anyway.)

But the hardest part is playing the role of publisher.  I’ll give you an example of what tasks I have on my list to take care of in the next two weeks.

Marketing and Promoting: I need to get ads scheduled for The Viscount’s Runaway Bride and If It Takes A Scandal.  If It Takes A Scandal is due out soon, and I want to maximize potential effectiveness in launching the book by promoting it via Facebook through an author assistant who helps to promote romance authors.  She’s very effective and knows the right groups to hit with the promos.  I’m not sure if I can say her name, so I’m not going to.  But The Viscount’s Runway Bride is the first book in the Marriage by Bargain Series.  When that goes to free, I can then run a Bargain Booksy ad (via Freebooksy) that promotes an entire series.  Since If It Takes A Scandal is the fourth and final book in the series, now is the optimal time to promote the entire series.  This method has worked well in the past, so I’m doing it again.

Thank you gifts to the people who take time out of their busy days to help me out: I need to send out paperback copies of Taming The Viscountess to my beta readers.  I finally got the paperback approved, and the books are sitting on my desk waiting to be signed and mailed out.

Publishing: I need to make the paperback version of Forced Into Marriage now that my formatter has gotten it back to me.

Editing: I need to edit The Bride Price.  I just finished the first draft yesterday, so I’m onto the edits.  Once I finish the initial edits, I send it off to my editing team which composes of two editors and some beta readers.

Formatting and Publishing: I need to reformat Shotgun Groom so it’s ready when The Bride Price is out.  Sep Wilson is Joel Larson’s younger brother-in-law in Shotgun Groom.  Now that I have written Sep Wilson’s romance in The Bride Price, I need to go back and give Shotgun Groom a table of contents so that Smashwords will approve it for wide distribution.  While I do that, I’m going to advertise The Bride Price at the end of it.  I also need to do a Kindle version and upload it to Amazon.

Copyright Registration: I need to register the copyright to my latest books.  I have to send in the paperback versions because the US Copyright Office wants the very best version, and they have written to me in the past telling me they want the paperbacks.

Marketing and Promoting: I need to update my website and blog to reflect the new books I’m going to be writing soon and to announce when If It Takes A Scandal is released.

Cover Design and Description and Setting Up Pre-Orders: I need to get three covers and descriptions done for three upcoming books.  Now that I know what the titles will be to Books 2 and 3 in the Misled Mail Order Bride Series and I know what the stories will be about, I can move through with getting the books set up for pre-order.  I also finally figured out what to do with Book 3 in the Marriage by Fate Series.  So I’m going to be working on those things as well.  Usually, I hire out for covers, but in this case, I’m doing these myself because I bought the fonts and images and want the same look for the entire series.

Hiring Cover Artist: I want to give the Marriage by Scandal Series (a series that has been out for years) new covers since they need a facelift.  I have already contacted someone about this.

Formatting: Once I get If It Takes A Scandal back from a couple more people, I can move ahead with formatting the ebook version and putting it on Smashwords and Amazon.

Social Networking (which is really marketing and promoting that a writer would usually do anyway): I also have about 60 emails to go through, some of which are from Wattpad and Facebook.  So I have to get that all answered.  I do try to get to people as soon as I can, but the work above can get overwhelming, and with four kids and a husband, it’s hard to get around to all of the social media stuff in a day.  I answer a couple of emails at a time and then come back to answer more the next day.

I won’t be writing for the next two weeks so I can get caught up on the stuff I’ve been putting off for the last month in order to get The Bride Price finished.

Some authors get personal assistants to help with the stuff I mentioned.  I do hire out for editing and (sometimes) covers and formatting.  Lately, I’ve been hiring out for book descriptions.  I also pay for ads.  I also have an accountant and payroll service.  So I have people helping me for key things, but I do most of the stuff myself.  Some people will say I’m nuts, but I enjoy having my hands in these other details.  I love the writing, but the aspect of controlling the publishing process and setting up deadlines are fun, too.